The Mobile Experience Centre at Ludhiana was one of the important ventures by One Plus to capture the presence in surroundings. It was a prototype design as per One Plus standards. We took this project as Execution & Design detailing partners. There was value engineering involved at various levels. The same was well intermingled with design without compromising the established aesthetics. The colour scheme of the whole store is quite soothing. The brand value of the company is being reflected with excellent graphics and controlled texture of various materials. Though small but it was a milestone project that was achieved within the given limitations.
Shree Marutinandan restaurant is an Ahmedabad, Gujarat based chain of restaurants. They wished to open their first restaurant in Vadodara. We were given the freedom to experiment and redefine the design language for the chain. We designed the new restaurant with a contemporary look & feel. The approach was minimalistic yet bold and impressive. Low height RCC slab forced us to go for open ceiling concept. The dominated blue ceiling colour resembles the European outlets. Pinewood sections are used smartly in the ceiling as well as screening the south façade full height glasses. The main entry was changed with a welcoming granite planter. The reception & waiting area is accentuated with water fountain, whose soothing sound has a mesmerizing impact on dinners.
Our client Mr Kulvinder approached us to design a new Supermarket store for Edifice Prateek, a well known posh society in sector-107, Noida. He was venturing into this new business of food retailing and asked us to design a completely new theme. Before starting the design process, a detailed case study was done with all prominent existing stores in the industry. The hard work by the design team resulted in a new food retail language - 'MoHE', Ministry of Home Essentials.
The design was done keeping the posh gentry in the locality. The dark rich background displays the products effectively in the focused light. The billing counter is made appealing in cart shape. A coffee & books corner inside the store is adding new value to it. Both existing large columns are treated in different ways accentuating the brand theme of Fresh and Organic. Graphics are chosen selectively to add the spice to the whole surrounding. A deliberate effort has been made to get the buyer indulge in the magic of euphoric environment of the store.
Radhika Fashions are 20-year-old venture dealing in direct retail of Indian Women’s Wear. They approached us to revamp their 2-decade old showroom on main Naraina Vihar road. They were also facing problems with wooden display units due to frequent termites attack. In the very small floor plate, we designed a luxurious show for our client.
Use of materials ranged from - Corian, Charcoal Boards, Laminates, Glass to LED smart fixtures. Instead of a traditional wooden display, we proposed Metal & Glass display units. It increased the overall storage and display capacity, getting rid of termites and adding aesthetics to the place. The overall project is a short but sweet experience for our client.
Interface is a US-based multinational global carpet manufacturing company. They set out to eliminate any negative impact on the environment with their Mission Zero® commitment. Their first Delhi office was proposed to become their first office to get LEED platinum certifications. Having a very small floor plate of mere 1200 sqft, it was a big challenge to create enough storages, staff seating, client meeting areas, waiting and above all central carpet display area. The design task was even tougher because the floor area of 1200 sqft was divided between 2 floors.
A LEED consultant was engaged during the design phase. It was an honest endeavour throughout the project to use recycled materials as much as possible. All the services – HVAC, Electricals, plumbing etc. were designed strictly following USGBC specified norms. LED light fixtures, automated light sensors, water-saving sanitary fixtures, low VOC materials etc. were a major focus. The materials, design & services all contributed coherently and led to receive LEED platinum for this small but state of the art office. The entire story was captured by print media in Construction world December 2012 issue.
Oxford University Press India has been participating every year in international book fair being held at Pragati Maidan. OUP’s design head Mr Bindu asked us to design this stall in such a way that it should beat all previous designs that have been executed in past years. This dynamic challenge was accepted by Samyak. After 2-3 brainstorming sessions with the client, the design was finalized. The proposed design was pure contemporary look for a typical bookstall.
The design advocated the long & glorious history of Oxford University Press which has now entered the new era. The shape and curves provided in the design which suggests this shift from ancient to modern adaptation is happening smoothly. The blue brand colour of Oxford logo used extensively in the design. OUP was happy to receive the final design. They further confirmed that the design was their best stall design ever for such exhibitions.
Durian is a well-known name in the current Indian furniture industry headquartered in Mumbai. For ACE TECH 2011, in Pragati Maidan Durian approached us to design their stall of 500 sqft area. The products for the display were – Plyboards, Veneers & Factory fitted doors. The design inputs from client stressed upon the fact that the display environment for the products shall have an ethnic and luxurious feel.
Interestingly, the client suggested getting a soft-story on the origin of various veneers. This individual veneer story is placed in taper backlit box alongside veneer display. The overall surface designed to have a dark grey backdrop, upon which all the display products get highlighted. A self-supported metal framework held the spotlights. These lights were highlighting the objects amid the dark grey background. The design idea was fresh and it changed the perspective of their advertising and display forever.
A passionate architectural graduate, Deepak started his career in early 2003. He gained international exposure with projects and firms he worked with. His inclination towards holy script of Bhagvadgeeta has helped him continuously evolve into a better human being and a designer. He strongly believes - that God is The Ultimate designer and we need to tap from his infinite source of energy and provide the same to humanity through the tool – Design. That design tool can enhance the quality life of people, can uplift their self being, their growth and productivity. The design can make people believe in goodness & honesty. His integral philosophical approach soon pushed him to start his new venture – SAMYAK in 2010.
Earlier he worked with the multinational design firm – Space Matrix as a Sr. Designer. During his tenure he handled various international clients. He was key account manager for their most valuable client – The Royal Bank of Scotland for almost 4 years. His responsibilities involved end to end solution, design and detailing, cost and execution. As founder his approach permeates through the Samyak, by understanding the customer’s requirements, their psychology, culture, and interests at microscopic level and then translating them into intuitive, functional, productive, creatively designed & harmoniously balanced environments.
Inspired by her architect uncle, Priya had childhood dreams of becoming an architect. Her inherent design abilities started being visible through her matured approach from early college days. She graduated from MITS Gwalior in 2003. Since then she never stopped expressing her design vigour. She was so much passionate that she left her secured & lucrative government post of an architect (a Gazetted officer) to satisfy her own creative hunger. She became the co-founder of ‘Samyak’ in 2010. She strongly believes in the divine relationship between Design and Spirituality.
She is responsible to handle all the major design assignments of the company and ensures to maintain the purity and originality in the design processes of each project. She is very hardworking, dedicated and honest leader towards her design approach. Her craving for freshness in design reflects in all her respective assignments. She is an eternal source of inspiration to the whole design team.
